Rich Miller over at The Capitol Fax Blog has been talking about Pat Quinn's excellently produced web videos for months now. I've been so busy with work and life that I haven't had much of a chance to look them over. Thankfully, I've been added to the "Quinn Stories" email list and therefore reminded to check them out.
I'm seriously impressed! Humanizing stories and testimonials that illustrate the character, personality, and positions of a politician make a huge difference to voters who otherwise don't give politics more than 5 minutes a week of their time. It's a monumental struggle to capture the electorate's attention span beyond that 5 minute mark! It requires expert targeting, ingenuity, and a lot of innovative thinking (if your campaign doesn't plan to spend trillions of dollars on pricey media buys, anyway).
No matter where you stand on the race for Governor of Illinois, it's hard to deny that David Rosen over at the Quinn Campaign has done a great job on these web videos. Keep up the great work!
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